Stay up-to date with the 2023 design trends and some of the top macro trends to impact interiors and design in the next year
Trend forecasting is the process of researching and analyzing consumers habit, to provide designers’ and brands a vision of the future. In fact, by knowing what will be relevant in the years to come, what trends will last and what are just passing, they can make wiser choices and create products that sell more – because they will meet customers’ tastes and needs.
Part of my work, other then identifying and researching about macro trends together with other researches and experts, is then translating these into tangible interiors and design directions – in the form of CMF ( color, material, finishes ) analysis.
We are sharing in this new series of articles some of the key design trends for 2023 we identified during our trend services and how they are translated in interiors. Ready to walk into the future and be inspired?
DESIGN TRENDS 2023 | Top macro trend #1
Life is Now
The life is now mindset is an unconscious way to reply to the post pandemic-era problems such as product scarcity and financial uncertainty, together with the trauma generated by present conflicts.
After the last two years, many of us recognize the need to be more and more present right here, and our perception of what is essential is changing towards a more pragmatic approach to living. People are revisiting their perceptions of ‘worth’ and ‘value’, alongside their newfound ‘lived experience’ of what is essential – be able to stop and breathe, find peace in the present and think about our own attitudes and actions.
LIFE IS NOW / how the macro trend is translated in interiors and design
Consumers will still be focused on elements of life that meet the need for security and balance, yet looking also for more fun and a sensual approach to design – there has been a great focus on the senses for many years, after the digital age really started, and this trend will continue stronger than ever.
LIFE IS NOW / finishes and materials
This trend celebrates the beauty of life and raw nature, highlighting natural textures from rare materials such as crude clay and terracotta. There is also an emphasis on cords – think macramé, glazed tiles made from natural materials such as volcanic lava, and plenty of handcraft finishing.
LIFE IS NOW / colors
The trend is translated in a color scheme deeply connected with nature and roots. The color scheme in fact combines a desert vibe (earthy shades like orange and browns) with soft greys and beiges inspired by nature and crafts materials (clay and terra cotta).
LIFE IS NOW / shapes and styles
The trend is translated into tactile and comforting interiors which combine organic shapes, irregular and imperfect forms, and plenty of arches. The inspiration comes from styles such as Modern Mediterraneo and Southwestern boho, defined by a warm and cosy aesthetic and a vacation vibe.
LIFE IS NOW / moodboard
What do you think of this trend, do you like it? Stay tuned on italianbark.com for other new trends for the next year!
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This content is part of an extensive trend research featuring 9 top trends for the next 2 years, in collab with SOMA studio Milano and Maria Pigatto
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