2023 is the 10th year of ITALIANBARK.
I felt it was really time for a change and to bring IB to the next level.
So, I spent the last six months analyzing past wins and weaknesses, and at the same time in upgrading myself – I extensively traveled to design fairs&events, joined and gave trend talks in many different European countries, I talked with other trend experts, I updated myself on new social media, gave webinars and started a mentoring program for professionals. I also worked with brands and other professionals, understanding more about the challenges they are facing and about why they actually are interested in trends.
TRENDBARK is the sum of all these experiences, to create the best experience for you: an exclusive B2B interior&design training program which will make you discover relevant trends before they become mainstream, so that you can create better products, spaces and communication.
By joining TRENDBARK here, you will get the best trend insights brought to you all in one place. Each month, you will have access to a curated collection of design | color | style | home trends to be readen | watched | listened and put in action.
What is TRENDBARK
TRENDBARK is the B2B exclusive programme I created after ten years of ITALIANBARK. So that you can be inspired, plan ahead, don’t invest in declining trends, discovering and understanding what’s on trend in our industry before it becomes mainstream.
TRENDBARK is also a monthly publication, which will contain all my insights related to trends in one place, shared exclusively with the subscribers, the first Tuesday of each month.
Design, color, style trends – plus each month there is a different focus on specific areas of the interiors&design. For example the issue #01 home focus is on tile trends. You can find more details about the contents here.
TRENDBARK is also a community, with access to a monthly trend wrap up a webinar format, created for those who prefer videos over texts and need a faster/more direct way of communication. Other than this, the access to my private Instagram Stories sharing exclusive contents from design fairs and events, and to a private mentoring session.
Who is it for? An why you should join TRENDBARK
If you are a creator, a communicator, a designer, the owner of a brand or someone working for a brand in the marketing, in the sales, in the product creation ( or maybe you are a design lover ) – this program is for you.
In fact, you probably have asked yourself at least one of these questions:
Why some trends last for years and others pass in a few months? Why some things are so visually attractive and successful in social media while others are not? Why something that is successful among the public today no longer is tomorrow? Will my product or design wbe in line with the future tastes and needs of consumers?What colors will be on trend in the coming year? How will we decorate the house in the future?
Without finding the replies, or by getting lost in the sea of information you found on the web and social media, or while visiting design fairs.
TRENDBARK is an ongoing training program created for you to discover trends before they become mainstream, understanding the what and the why, and dedicated specifically to the interiors and design industries.
See you there? 😉